Alexandra Golovanoff: Fall 2026 Ad Campaign

Brand

Alexandra Golovanoff

Date

Aug 2026

Description

Alexandra Golovanoff returns for the Fall 2026 season with a refined advertising campaign that spotlights the label's signature approach to knitwear and elevated casual staples. Shot by photographer Jody Rogac with art direction by Marie-Amélie Sauvé, the series leans into a minimalist aesthetic defined by clean lines and neutral tones. Featuring talent Philippine Leroy-Beaulieu alongside Alexandra Golovanoff, the campaign employs soft light and a consistent studio backdrop to emphasize texture and layering. The imagery integrates bold typography across the frame, maintaining a commercial clarity that highlights autumnal palettes of forest green, camel, and navy across knit sweaters, tailored jackets, and dark denim.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light, Typography

Industries

Designer Fashion

Color

Jet Black

Background

White Seamless

Context

Advertising Campaign