A.L.C

ALC S/S 27

Brand

A.L.C

ProjectALC S/S 27

Date

Sep 2026

Description

The A.L.C. S/S 27 fashion campaign centers on a series of clean, minimalist portraits that highlight the structural precision of the collection. Photographed by Alexandra Nataf, the project leans into a commercial aesthetic, utilising soft natural light and solid backgrounds to draw focus to fabric textures and contemporary tailoring. Fashion styling by Katelyn Gray defines the silhouettes, showcasing a range of modern womenswear from double-breasted blazers to fluid dresses. The editorial work is complemented by the natural hair styling of Kelly Peach and clean makeup artistry from Pati Dubroff, featuring model Marie-Violaine Chenal across all studio captures.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Jet Black

Background

White Seamless

Context

Advertising Campaign