Air Canada Snow Globe 2021

About

Air Canada’s holiday campaign, 'Snow Globe', blends live-action storytelling with meticulous stop-motion animation to evoke a nostalgic seasonal atmosphere. The narrative follows a young boy traversing a collection of miniature worlds housed within glass globes, set against the backdrop of a warmly lit, festive home. Developed with creative direction from FCB Toronto, the film moves between real-world family interaction and detailed miniature sequences. Production was handled by Someplace Nice, with Stoopid Buddy Stoodios managing the stop-motion elements and Darling VFX providing post-production. The project features sound design by Grayson Music and production services from Jigsaw Casting Inc., with additional editorial work by Outsider Editorial.