AFL
A League of Their Own
Dec 2024
AFL explores the intersection of sporting disciplines in this dynamic commercial campaign, A League of Their Own. The film brings together a series of high-intensity sequences featuring athletes as they transition between football stadiums, boxing rings, race tracks, and basketball courts. Produced by Revolver, the project leans into a cinematic visual style, utilizing a combination of wide-angle stadium captures and tight, tracking shots. George Patterson Y & R Melbourne led the creative development, while Fin Design + Effects managed the production finish. The execution relies on live-action technique and deliberate slow motion to emphasize the physicality of the players throughout the various sporting environments.
Horizontal, Commercial, Action, Cinematic
Slow motion
Football (American)
TVC / TV Commercial