Aeyde
Aeyde F/W25 D2 Campaign - The Mother
Brand
Date
Sep 2025
Description
The Aeyde F/W25 D2 campaign, titled The Mother, frames the brand's latest collection within a series of surreal, outdoor environments. Photographer Yis Kid captures a female lead in dynamic and suspended poses, set against natural backdrops ranging from sandy embankments and stone quarries to dense pine forests. The imagery utilizes natural light to emphasize the structured silhouettes and textures of the apparel, including leather coats, satin tops, and pointed-toe footwear. Each frame incorporates bold, sans-serif typography, leaning into a minimalist editorial aesthetic that defines the visual identity of this fashion campaign.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Color
Jet Black
Context
Advertising Campaign
Associated creatives
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