Adam Lippes

Dec 2024

The Adam Lippes Pre-Fall 25 lookbook presents a focused exploration of relaxed tailoring and structural drapery. Captured by photography duo Louise & Maria Thornfeldt, the series utilizes clean, vertical studio compositions to highlight the tactile quality of the collection’s neutral palette. Featuring models Amar Akway and Liisa Winkler, the editorial leans into a minimalist aesthetic, emphasizing fluid wide-leg trousers, oversized blazers, and delicate knitwear. With art direction by Jacob Pharoah and styling by Beat Bolliger, the project maintains a consistent visual language through soft, diffused lighting and stark backdrops. Hair by Tomo Jidai and makeup by Jen Myles round out the production, focusing on a polished, understated look.

Vertical, Clean, Minimalist, Editorial

Soft Light

Designer Fashion

White Seamless

Lookbook