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Acne Studios: Fall / Winter 2022 Menswear Campaign

Date

Oct 2025

Description

Acne Studios presents its Fall / Winter 2022 Menswear campaign, a project capturing a solitary figure navigating a sculptural, stone-heavy landscape. The work highlights architectural forms through a documentary approach, set against a backdrop of textured concrete and lush greenery. Produced by Partner Films Paris, the campaign employs a distinctive lo-fi analogue film aesthetic. By utilizing natural light and organic color grading, the imagery leans into a tactile, earthy visual language that emphasizes the collection's presence within its environment.

Style

Documentary, Horizontal, Monochrome, Earthy

Techniques

Analogue / film, Natural light, Super 8 / 16mm

Color
Burnt Orange
Camel
Context

Advertising Campaign

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