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Acne Studios

Fall 2026 Ad Campaign
Date

Sep 2026

Description

Acne Studios’ Fall 2026 campaign captures a series of intimate, character-driven portraits that lean into a raw and tactile aesthetic. Photographed by Nan Goldin, the series features a diverse cast of musicians, artists, and models—including Juliette Lewis, Ellie Rowsell, and Guinevere Van Seenus—positioned within richly textured, aged interior spaces. The visuals rely on moody, chiaroscuro lighting and deliberate compositions against weathered floral wallpaper, peeling plaster, and deep velvet furnishings. Under the creative direction of Jonny Johansson, the campaign balances the utilitarian nature of the seasonal denim collection with a nostalgic, emotive lens. With styling by Robbie Spencer, the work emphasizes the varied finishes of the denim, set against evocative, painterly backdrops that feel both staged and candid.

Style

Horizontal, Commercial, Moody

Techniques

Soft Light

Industries

Designer Fashion

Color
Denim
Context

Advertising Campaign

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