Academy Museum of Motion Pictures
Brand Identity






Jun 2022
The brand identity for the Academy Museum of Motion Pictures, designed by Vedros Studio, emphasizes institutional clarity through a range of collateral materials. The project incorporates editorial layouts and typographic systems that feature bold, minimalist aesthetics, often utilizing screen print and emboss & deboss techniques to highlight physical production details. With copywriting by Dana Covit, the identity spans print brochures, apparel, and collection documentation. Photography by Lisa Hennessy and Tim Hennessy captures the tactile quality of the paper stock and the interaction between geometric forms and cinematic imagery. The work leans into a moody, monochrome palette, utilizing low-key lighting to draw attention to the museum's structural branding.
Commercial, Clean, Horizontal
Movie Studios
Advertising Campaign