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Clash Royale: 30 Seconds of Horsin' Around

Brand
Clash Royale
Date

Oct 2026

Description

Clash Royale brings its tactical gameplay to life in the 30-second spot, 30 Seconds of Horsin' Around. Developed by advertising agency DAVID New York, the project leans into a stylized 3D animation approach to depict the game's recognizable tower defense mechanics. The commercial centers on a playful battle set across a vivid landscape, featuring puppet characters like knights on hobby horses and crowned archers. By utilizing visible strings, the animation emphasizes a tactile, handcrafted aesthetic that balances action-packed sequences with detailed character expressions. The production captures a vibrant visual style, incorporating organic textures and bright environmental design.

Style

Horizontal, Action, Cinematic, Organic

Techniques

Animation, 3D render / CGI

Industries
Video Games
Color
Forest Green
Crimson
Pure White
Background

Park

Context

TVC / TV Commercial

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