13th Colony Distilleries: Worth Drinking Slow
Date
Mar 2026
Description
13th Colony Distilleries presents "Worth Drinking Slow," a commercial spot that leans into a deliberate, unhurried pace to highlight the product. The film captures a tortoise navigating a grassy lawn with a glass of amber whiskey balanced on its shell, utilizing a low-angle perspective to ground the viewer in the scene. Produced by William McVay, the work employs natural light to cast soft shadows across the turf, emphasizing textures and the deliberate movement of the subject. The execution relies on live-action techniques to maintain a warm, grounded visual tone.
Style
Horizontal, Commercial, Warm
Techniques
Natural light
Industries
Color
Olive
Chocolate
Background
Park
Context
Advertising Campaign, TVC / TV Commercial
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