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"Back to Front" Fall 2025 Ad Campaign

Model wearing a long purple coat with vibrant multicolored fringed hair standing in front of a graffiti-covered storefront.

Model from behind walking down a city street wearing a chartreuse yellow matching set while holding patterned lampshades.

Model seen from behind with red braided hair wearing a long brown coat walking on a Parisian street

Two models with bright pink and blue hair wearing textured colorful fashion pieces walking in front of a painted floral wall

Model wearing a backless purple dress walking down a sunny city sidewalk holding a wooden chair

Model seen from behind wearing a vibrant multicolored fringe jacket and yellow wedge shoes on a sunny Parisian street

Model wearing a matching floral patterned outfit and lampshade headpiece standing on a street corner in front of a bakery.

Model standing on a city street holding a garment bag, wearing a color-blocked leather jacket and yellow skirt.

Schwarzkopf /Henkel

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