Zvelle Fall 2024 Ad Campaign 2024

Description

This portrait for the Zvelle Fall 2024 ad campaign features model Pedro Idele seated on a dark floor under a focused spotlight. He wears a dark short-sleeved collared shirt, dark trousers, and light-colored slip-on shoes. The scene is captured with dramatic low-key lighting, casting sharp shadows across the surface. The brand name Zvelle appears in white lowercase typography against the dark background. The project was creatively directed by Elle AyoubZadeh and photographed by Shervin Lainez.

Style

Editorial, Vertical, Monochrome, Matte

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Black Seamless

Context

Advertising Campaign