BrandZomer
ProjectFall 2023 Ad Campaign

Zomer Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A black and white studio portrait from the Zomer Fall 2023 Ad Campaign, creative directed by Danial Aitouganov and Imruh Asha and photographed by Oliver Hadlee Pearch. The composition features a young girl standing centered with crossed arms, wearing oversized rounded sunglasses and a black paisley bandana wrapped over her head. Her hair lifts laterally as if caught in a gentle studio wind. She is styled in a dark long-sleeve knit top against a smooth neutral backdrop, framed with white margin space and 'zomer PARIS' printed at the bottom.
Style
Vertical, Commercial, Monochrome, Clean
Techniques
Soft Light
Industries
Designer Fashion
Color
Off-Black (80%)
Background
Grey Seamless, Sports Venue
Context
Advertising Campaign
