Brand
ProjectSummer Swim

Zimmermann Summer Swim 2018
Associated creatives
Tags
Description
This fashion editorial image for Zimmermann's Summer Swim project captures a model seated gracefully inside a white hanging crescent chair. The setting is a sunlit outdoor terrace paved with rustic stone slabs and scattered with fallen pink flower petals. Flanking the scene are dense clusters of vibrant red bougainvillea blossoms and rich green foliage, framing the composition naturally. The model wears a long, patterned resort-style dress and strappy sandals, posed with one arm raised to touch the frame of the seat. The lighting is soft and natural, filtering through the surrounding canopy to create a warm and inviting atmosphere.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Navy (50%)
Beige (50%)
Background
Garden
Context
Advertising Campaign


