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Mads Mikkelsen seated in a red theatre chair wearing a dark suit for the Zegna Fall 2025 campaign

Zegna Fall 2025 Ad Campaign 2025

Associated creatives

Tags

Description

Mads Mikkelsen is featured in the Fall 2025 ad campaign for Zegna, captured seated prominently in a bright red theatre chair. He wears a tailored dark suit paired with dark boots, with one leg crossed over the other and a hand raised near his face. Additional figures are seated in rows of red velvet theatre seating in the background, creating a layered theatrical perspective. The composition is structured vertically within a monochromatic red environment, emphasizing formal tailoring and cinematic lighting.

Style

Vertical, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Theatre

Context

Advertising Campaign