Rafe Crane-Robinson,

Description

Captured by photographer Winter Vandenbrink for the Zara Woman AW24 campaign under the creative direction of Jacobo Salvador, three models sit side-by-side inside a glass bus shelter. On the right, a blonde model in a white sleeveless dress with a sculptural ruffled hem points a black smartphone forward. In the center, a model with vivid crimson hair in a white long-sleeve piece looks downward at her screen, while the model on the left in a pale sleeveless top and stacked silver bangles also gazes at her phone. Bathed in soft, natural daylight, the composition contrasts high-fashion styling with casual contemporary urban transit cues.

Style

Editorial, Horizontal

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Street

Context

Advertising Campaign