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Black man wearing oversized sunglasses and a cream utility shirt carrying a large beige canvas tote bag

Zara ZARA SRPLS - CLLCTN 16/ DROP 1 2026

About

This fashion campaign image for the Zara SRPLS collection, photographed by Craig McDean with creative direction by Karl Templer, features a male model wearing a cream utility shirt and oversized sunglasses while carrying a large beige canvas tote bag. The composition utilizes soft, clean studio lighting with a neutral, minimal architectural backdrop. The subject wears silver jewellery including a wide cuff bracelet and ring, complementing the utilitarian aesthetic of the styling by Karl Templer. Set design by Gainsbury and Whiting creates a refined, modern environment that highlights the textures of the apparel and accessories.

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Advertising Campaign