Brand
ProjectParty Winter 2024

Zara Party Winter 2024 2024
Associated creatives
Tags
Description
This portrait for the Zara Party Winter 2024 project features a male model styled in an oversized black double-breasted coat layered over a grey shirt with a matching neck scarf. He wears large, dark geometric sunglasses and a delicate chain necklace. The shot utilizes low-key studio lighting against a dark neutral background, highlighting the heavy textures of the outerwear. Photography is by Álvaro Pereña Jiménez, with hair styling by Werner Amort.
Style
Editorial, Vertical, Moody, Clean
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Jet Black (70%)
Slate (30%)
Background
Black Seamless
Context
Advertising Campaign

