Logo
  • Home
  • ·Media
  • ·Zara Party Winter 2024 fashion campaign portrait
Model wearing dark sunglasses and a grey buttoned shirt with a necktie against a dark background

Zara Party Winter 2024 2024

Associated creatives

Tags

Description

This fashion campaign portrait for Zara's Party Winter 2024 project features a model wearing a grey buttoned shirt and trousers with a matching necktie. The subject wears oversized dark sunglasses, adding a dramatic touch to the composition. The look is completed with a black belt and minimal jewelry. The lighting is low-key, creating deep shadows that blend with the dark background. The photography was captured by Álvaro Pereña Jimenez with hair styling by Werner Amort.

Style

Vertical, Commercial, Desaturated, Matte

Techniques

Low-key / chiaroscuro

Industries

High Street Fashion

Color

Slate (70%)
Jet Black (30%)

Background

Black Seamless

Context

Advertising Campaign