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ProjectZARA ORIGINS S/S 26 CAMPAIGN
Monochrome portrait of a man standing with arms crossed wearing a striped button-down shirt over a t-shirt against a plain white background

ZARA ORIGINS S/S 26 CAMPAIGN 2026

Associated creatives

Theo Wenner
Theo WennerPhotographer
Spencer Singer
Spencer SingerFashion Editor/Stylist
Mustafa Yanaz
Mustafa Yanaz
Julia Wagner
Julia WagnerSet Designer
Wes Olson
Wes OlsonProducer
John Zuanich
John ZuanichModel

Tags

man with arms crossedmanmodel John ZuanichJohn Zuanichstriped button down shirtstriped shirtshirtwhite t shirtt shirt

Description

This monochrome campaign portrait features model John Zuanich standing against a plain white background with his arms crossed. He wears an unbuttoned striped shirt layered over a white t-shirt and dark trousers secured with a belt. The image is part of the Zara Origins SS 26 campaign, photographed by Theo Wenner with fashion styling by Spencer Singer and set design by Julia Wagner.

Style

Editorial, Vertical, Commercial, Monochrome, Clean

Techniques

Analogue / film

Industries

Menswear

Color

Pure White (50%)
Jet Black (50%)

Background

White Seamless

Context

Advertising Campaign