Zara Origami 2024
Associated creatives
Tags
Description
This monochrome fashion editorial image for the Zara project Origami features model Mohammed Abubakar seated and leaning against a textured wall. He wears a dark short-sleeve collared shirt and light-coloured trousers, with a dark bag slung over his shoulder resting on a white-topped table. The lighting creates deep shadows and stark highlights across his face and attire, emphasizing the dramatic contrast. Shot by photographer Álvaro Pereña Jimenez with fashion styling by Alba Vicario and art direction by Laura Jauregui, the composition delivers a clean yet atmospheric aesthetic.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film
Industries
High Street Fashion
Color
Jet Black (50%)
Pure White (50%)
Background
Grey Seamless, Education Building
Context
Advertising Campaign, Editorial