Brand
ProjectZARA MAN Edition Winter 2024

Zara ZARA MAN Edition Winter 2024 2024
Associated creatives
Tags
Description
This studio portrait for the Zara Man Winter 2024 collection features a male model leaning against a transparent wire cube structure. The subject wears a textured grey patterned jacket layered over a yellowish shirt, paired with dark trousers and dark leather shoes. A large black shoulder tote bag hangs over his shoulder, adding a bold accessory element. The lighting is soft and directional, casting gentle shadows across a seamless neutral grey studio background. The composition is clean and focused, highlighting contemporary menswear styling and apparel details.
Style
Vertical, Commercial, Clean
Techniques
Soft Light
Industries
High Street Fashion
Color
Charcoal (50%)
Mustard (20%)
Background
Grey Seamless
Context
Advertising Campaign



