Brand
ProjectZARA MAN Edition Winter 2024

Zara ZARA MAN Edition Winter 2024 2024
Associated creatives
Tags
Description
This fashion campaign image for the Zara Man Edition Winter 2024 project features a model standing on a dark elevated platform against a neutral studio background. The subject wears a textured pink knit polo-style sweater layered over a white turtleneck, paired with dark trousers and shoes. The lighting creates subtle gradations on the backdrop, emphasizing the clean composition and tailored garments. Photography is by Rory van Millingen with creative direction by Gorka Sorozabal, hair styling by Werner Amort, and set design by Thomas Bird.
Style
Vertical, Commercial, Clean
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Blush (50%)
Jet Black (50%)
Background
Grey Seamless
Context
Advertising Campaign



