Zara Zara Man - Edition New York 2025

Description

This fashion campaign image for Zara Man Edition New York, photographed by Daniel Archer, captures two male models on a gritty urban street filled with atmospheric smoke. In the foreground, a white man with bleached blonde hair and sunglasses wears a dark vest over a white button-down shirt and black trousers. In the background, another model stands wearing a dark blazer and denim jeans amidst the city architecture. The scene is styled by Gerard Santos with hair by Erol Karadağ and manicures by Honey, creating a moody, cinematic urban portrait.

Style

Editorial, Vertical, Warm, Gritty

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Street

Context

Advertising Campaign