BrandZara
Projectzaraman beachwear

Francesco Ruggiero, Model,
Associated creatives
Tags
Description
Model Francesco Ruggiero stands barefoot on a sandy beach beside the ocean surf, leaning casually against an upright wooden-toned surfboard with dark vertical stripes. He wears a relaxed navy long-sleeve sweatshirt paired with floral print swim shorts. The ocean stretches into the background with rolling white waves and faint mountainous silhouettes under a warm, sunlit sky. Creative direction was led by Alba Vicario, with photography by Eddie Wrey for Zara Man.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Swimwear
Color
Navy (50%)
Off-Black (30%)
Background
Sandy Beach
Context
Advertising Campaign

