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Brand
Zara
ProjectZARA HAIR CURL COLLECTION
Close-up portrait of a man with voluminous curly dark hair against a bright white background for Zara Hair Curl Collection.

Guido Palau, Hair,

Associated creatives

Guido Palau
Guido PalauCreative Director
Ned Rogers
Ned RogersPhotographer
Aleksandra Koj
Aleksandra KojFashion Editor/Stylist
Jamal Scott
Jamal ScottMakeup Artist
Elsa Deslandes
Elsa DeslandesManicurist
Fabien Baron
Fabien Baron
Ella Dalton
Ella DaltonModel
Farah Nieuwburg
Farah NieuwburgModel
Julia Pacha
Julia PachaModel
Yoesry Detre
Yoesry DetreModel

Tags

man with curly haircurly hairman portraitmale model portraitcurly hair campaign

Description

This striking black and white beauty portrait from the Zara Hair Curl Collection features a young man with a full head of defined, curly dark hair. Captured by photographer Ned Rogers with creative direction by Guido Palau, the image highlights sharp facial contours and natural texture against a clean, minimalist white background. The high-contrast lighting creates dramatic shadows across the cheek and jawline, emphasizing the sculptural quality of the curls. This commercial campaign imagery showcases clean, focused art direction tailored for beauty and haircare marketing.

Style

Editorial, Vertical, Commercial, Monochrome, Clean

Techniques

Low-key / chiaroscuro

Industries

Haircare

Background

White Seamless

Context

Advertising Campaign