Brand
ProjectZara Beauty S/S 24

Lucas Asin, Fashion Editor/Stylist,
Associated creatives
Tags
Description
This beauty portrait for the Zara Beauty S/S 24 campaign features a close-up shot of a model with dark skin, a shaved head, and high-shine gloss on her lips. Photographed by Gillian Garcia with fashion styling by Lucas Asin, hair styling by Kalle Eklund, makeup by Marie Duhart, and manicures by Magda S, the image highlights clean skin textures and minimalist aesthetics. The composition focuses tightly on the subject against a neutral backdrop, utilizing soft lighting to emphasize the reflective finish of the lip product.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Cosmetics
Background
White Seamless
Context
E-commerce / Product
