Brand
ProjectZARA BASEZ
Khalifa Saliu, Model,
Associated creatives
Tags
Description
Four male models pose in a studio environment for the Zara Basez project, photographed and directed by Gus&Lo with fashion styling by Alba Vicario. The group wears diverse contemporary menswear ensembles including cargo trousers, layered knitwear, a black hoodie, white shorts with a bucket hat, and a yellow short-sleeve shirt with matching trousers. The lighting creates subtle contrast against a draped dark textured background set by Sylvain Cabouat, with hair styling by Alexander Soltermann.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Background
Grey Seamless
Context
Advertising Campaign