Zara Zara Athleticz + Ridar 26 2026

Description

Captured in high-contrast monochrome, a group of four runners sprint in synchronized profile along an outdoor road. The foreground runner, model Hyuk Kim, wears a light sleeveless running tank top featuring vertical Ridar typography along the flank, paired with split running shorts, dark sunglasses, and a patterned bandana tied around his head. The subsequent runners trail in close formation wearing performance running caps, aerodynamic sunglasses, and athletic layers. Photographed by James Brodribb with creative direction by Gorka Sorozabal and fashion styling by Ruben Vazquez for the Zara Athleticz and Ridar collaboration.

Style

Vertical, Commercial, Action, Monochrome

Techniques

Natural light

Industries

Sportswear

Color

Background

Road

Context

Advertising Campaign