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Brand
Zara
ProjectZARA ARCHIVE F/W 2025 by Alvaro Pereña
Three models wearing a cream waffle-knit sweater, tailored grey blazer, white trousers, and oversized black leather bags.

Zara ZARA ARCHIVE F/W 2025 by Alvaro Pereña 2025

Associated creatives

Álvaro Pereña Jimenez
Álvaro Pereña JimenezPhotographer
Gorka Sorozabal
Gorka SorozabalCreative Director
Juan Medina
Juan MedinaFashion Editor/Stylist
Laura Jauregui
Laura JaureguiArt Director
Jody Taylor
Jody TaylorHair Stylist
Werner Amort
Werner AmortHair Stylist
Emilie Mattei
Emilie MatteiMakeup Artist
Aleksandr Buinitski
Aleksandr BuinitskiModel
Aleksandr Gordeev
Aleksandr GordeevModel
Callum Simpson
Callum SimpsonModel
Clement Chabernaud
Clement ChabernaudModel
Long Li
Long LiModel
Mikiya Nakano
Mikiya NakanoModel
Okiki Shodimu
Okiki ShodimuModel
Teun van Stein
Teun van SteinModel
Theodor Pal
Theodor PalModel
Youssef Rocha
Youssef RochaModel

Tags

cream knit sweatercream sweaterwaffle knit sweaterknit sweaterblack leather tote bagblack leather bagleather tote bagblack tote baglarge tote bag

Description

Three models stand in a minimalist studio setting showcasing menswear from the Zara Archive Fall/Winter 2025 collection photographed by Álvaro Pereña. The central figure wears a textured cream-colored waffle-knit sweater with an attached scarf detail, dark trousers, and carries an oversized black leather tote bag. To the left, a model is dressed in a grey textured blazer with a folded leather shoulder bag, while the model on the right sports a dark cropped jacket paired with crisp white trousers and dark leather shoes. Soft, even lighting highlights the tactile fabric textures and tailored silhouettes against a neutral background.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Soft Light

Industries

Menswear

Color

Jet Black (50%)
Cream (30%)
Pure White (20%)

Background

White Seamless

Context

Advertising Campaign