Brand
ProjectModern Mainstream

Zalando Modern Mainstream 2024
Associated creatives
Tags
Description
Model Dylan Moran poses in a structured navy jacket layered over a collared shirt against a muted cool-toned studio backdrop. Photographed by Yves Borgwardt and styled by Santi Rodriguez for Zalando's Modern Mainstream project, the portrait features soft directional lighting casting a subtle halo shadow behind the subject's head. The composition frames the model with folded arms in a close-up crop, accented by an atmospheric light flare across the lower foreground.
Style
Editorial, Vertical, Moody, Cool
Techniques
Soft Light
Industries
Menswear
Color
Navy (70%)
Off-White (20%)
Background
Coloured Seamless
Context
Advertising Campaign