Zalando Zalando FW25 Campaign 2025

Description

This fashion editorial image from the Zalando FW25 campaign, photographed by Lukas Wassmann and styled by Pau Avia, features artist PinkPantheress standing prominently in an asphalt parking lot. She wears a black, red, and yellow panelled zip jacket over a grey miniskirt, accessorised with knee-high black leather boots. In the background, two individuals are visible near a parked car and a food truck, adding an urban street-style context. The natural daylight and candid composition create an authentic documentary-style atmosphere.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Carpark

Context

Advertising Campaign