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Brand
Zalando
ProjectBeauty Lux
Close-up portrait of a woman applying facial serum with a dropper near her cheek for Zalando Beauty Lux

Zalando Beauty Lux 2025

Associated creatives

Silvia Draz
Silvia DrazPhotographer
Mireia Torra
Mireia TorraCasting Director

Tags

woman applying facial serumfacial serum dropperwoman applying serumserum dropperwoman portraitbeauty portrait

Description

This close-up beauty portrait features a woman applying a facial serum with a dropper near her cheekbone. The clean composition highlights luminous skin, glossy dark hair, and minimalist styling against a neutral backdrop. Photographed by Silvia Draz for the Zalando Beauty Lux project, with casting directed by Mireia Torra.

Style

Editorial, Vertical, Warm, Clean

Techniques

Macro, Natural light

Industries

Skincare

Background

White Seamless

Context

Advertising Campaign