Brand
ProjectBrand Identity

Holographik, Graphic Design,
Associated creatives
Tags
Description
This graphic design project for Zagreb Design Week showcases custom white canvas tote bags with bold black typography held by a person wearing light apparel. The shot focuses closely on the textured fabric of the bags against a natural outdoor ground setting. Natural daylight illuminates the scene, highlighting the stark contrast between the black lettering and the off-white canvas material. The composition captures a practical brand identity application in a real-world context.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Natural light
Color
Pure White (70%)
Jet Black (30%)
Context
Advertising Campaign