Brand
ProjectYUKI TSUNODA FOR TAG HEUER

Tag Heuer YUKI TSUNODA FOR TAG HEUER 2025
Associated creatives
Tags
Description
Formula 1 driver Yuki Tsunoda sits casually on the floor leaning against a warm, reflective copper metallic surface for a Tag Heuer campaign. He is styled in an unbuttoned light periwinkle blue overshirt layered over a black ribbed tank top, paired with loose olive green trousers, white crew socks, and pristine white sneakers. On his left wrist, he wears a black digital Tag Heuer watch, complemented by a silver curb chain bracelet and layered pendant necklaces. The portrait features soft, diffused lighting and rich metallic warm tones captured by photographer PA Hüe de Fontenay with makeup by Lamia Bernad.
Style
Vertical, Commercial, Warm
Techniques
Soft Light
Industries
Jewellery
Color
Powder Blue (30%)
Olive (30%)
Off-Black (20%)
Background
Metal Texture
Context
Advertising Campaign
