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  • ·Yu Mei SS23 campaign editorial featuring leather handbags
Brand
ProjectSs 23
Older woman with long silver hair wearing dark sunglasses and an oversized cream coat, carrying black leather handbags against a textured wall

Yu Mei Ss 23 2023

Associated creatives

Tags

Description

This editorial image for the Yu Mei SS23 project, photographed by Levon Baird with makeup by Stoj Bulic, features an older female model with long silver-white hair and dark sunglasses. She is wearing an oversized cream-coloured coat layered over a dark top, with a black leather handbag slung across her body. The composition captures her standing outdoors against a weathered, textured concrete wall under natural light. The styling and creative direction by Justin Woo emphasize a sophisticated, contemporary aesthetic with neutral tones and clean lines.

Style

Editorial, Vertical, Earthy, Retro

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Cream (70%)
Jet Black (30%)

Background

Concrete Texture

Context

Advertising Campaign, Lookbook