Various Campaigns YU MEI FW 25 2025

Description

This portrait from the YU MEI FW 25 campaign features model Aminat Muhammad posing against a clean, minimal white background. She is styled in a black leather jacket and a matching black skirt with a front slit, holding a small textured beige crossbody bag by its thin strap. The lighting is bright and even, highlighting the clean silhouette and contemporary styling. Esther Theaker photographed the project, with fashion styling by Vanessa Coyle, hair by Kei Terada, and makeup by Crystabel Efemena Riley. The composition centers on the model and the accessory, embodying a polished commercial aesthetic.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Background

White Seamless

Context

Advertising Campaign