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  • ·Yu Mei FW 25 fashion campaign portrait by Esther Theaker
Brand
Various Campaigns
ProjectYU MEI FW 25
Model wearing a red top and beige skirt holding a brown leather handbag against a plain white background

Various Campaigns YU MEI FW 25 2025

Associated creatives

Esther Theaker
Esther TheakerPhotographer
Vanessa Coyle
Vanessa CoyleFashion Editor/Stylist
Kei Terada
Kei TeradaHair Stylist
Crystabel Efemena Riley
Crystabel Efemena RileyMakeup Artist
Aminat Muhammad
Aminat MuhammadModel

Tags

black model standingblack modelmodel standingred sleeveless topred topsleeveless topbeige skirtskirtbrown leather handbagleather handbaghandbagred tightstightsblack sandalssandals

Description

This fashion campaign portrait for Yu Mei FW 25 features model Aminat Muhammad photographed by Esther Theaker with styling by Vanessa Coyle. The model stands in profile against a clean white seamless backdrop, wearing a vibrant red sleeveless top, a cream midi skirt with a back slit, bright red tights, and black heeled sandals. She holds a large brown textured leather shoulder bag under her arm. Hair styling was provided by Kei Terada and makeup by Crystabel Efemena Riley.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Scarlet (40%)
Beige (40%)
Chocolate (20%)

Background

White Seamless

Context

Advertising Campaign