Various Campaigns YU MEI FW 25 2025

Description

This fashion campaign image for the Yu Mei FW 25 project was photographed by Esther Theaker, with fashion styling by Vanessa Coyle, hair by Kei Terada, and makeup by Crystabel Efemena Riley. Model Aminat Muhammad is captured in a squatting pose against a vibrant solid blue background. She wears a cream long-sleeve top, a neutral-toned skirt, and striking red heeled shoes with matching red socks. Her hands hold and adjust the strap of a prominent dark brown suede or leather shoulder bag. The lighting is clean and even, highlighting the textures of the apparel and the rich tones of the accessories.

Style

Vertical, Commercial, Saturated

Industries

Bags & Accessories

Color

Background

Solid Colour

Context

Advertising Campaign