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BrandYtri
ProjectBrand Identity
Two people in outdoor jackets standing on the deck of a boat during golden hour with mountains and ocean in the background.

Ytri Brand Identity 2026

Associated creatives

Bielke&Yang
Bielke&YangDesign
Safetyfirst AS
Safetyfirst ASManufacturing
Bow
Bow
Einar Aslaksen
Einar AslaksenPhotography
Bow
BowPhotography

Tags

two people on boat decktwo peopleman in black puffer jacketblack puffer jacketpuffer jacketwoman in outdoor jacketoutdoor jacketboat deck

Description

Captured during golden hour, two individuals stand conversing on the white deck of a vessel navigating open water. The man on the left leans against a white structure wearing a dark hooded puffer jacket and light trousers, while the woman beside him wears sport sunglasses and a lightweight outdoor jacket with hands in her pockets. Warm, low-angled sunlight casts soft shadows across the deck, illuminating distant mountain ridges beneath a pale sky with scattered clouds.

Style

Vertical, Warm, Golden Hour, Lifestyle

Techniques

Natural light

Industries

Outdoor & Performance Apparel

Color

Taupe (30%)
Off-Black (50%)

Background

Ocean

Context

Advertising Campaign