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  • ·YSL Beauty The Inks Blur lipstick campaign by Ben Fourmi
Brand
YSL Beauty
ProjectYSL THE INKS BLUR
Close-up beauty portraits of models wearing bright red lipstick and holding YSL lipstick tubes against a white background

Ben Fourmi, Photographer, Paris

Associated creatives

Ben Fourmi
Ben FourmiPhotographer
Celine Tyson
Celine TysonModel

Tags

woman wearing red lipstickred lipstickwoman holding lipstickysl cosmetic tubebeauty model close up

Description

This beauty campaign imagery for YSL Beauty The Inks Blur features close-up portraits of models showcasing vibrant red lipstick and holding black YSL cosmetic tubes. Photographed by Ben Fourmi, the compositions highlight matte lip finishes, clean lines, and minimalist styling against a solid white background. The models wear black tops, drawing focus to the vivid lip color and gold YSL branding details. Clean studio lighting enhances the smooth textures and polished aesthetic of the cosmetic products.

Style

Vertical, Commercial, Clean, Polished

Techniques

Beauty Light

Industries

Cosmetics

Color

Crimson (30%)
Jet Black (70%)

Background

White Seamless

Context

Advertising Campaign