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  • ·YSL Beauty Lash Latex Campaign with Bineta Loupdy
BrandYSL Beauty
ProjectYSL Beauty lash latex
Close-up portrait of model Bineta Loupdy holding a silver mascara tube under her chin against a white background.

YSL Beauty YSL Beauty lash latex 2026

Associated creatives

Ben Fourmi
Ben FourmiPhotographer
Elise Ducrot
Elise DucrotMakeup Artist
Bineta Loupdy
Bineta LoupdyModel

Tags

bineta loupdyysl beauty lash latexysl beautymascara tubesilver mascara tubeblack woman beauty modelblack womanbeauty portraitdefined eyelashesmascara

Description

A close-up commercial beauty shot for YSL Beauty's Lash Latex campaign photographed by Ben Fourmi, featuring makeup by Elise Ducrot. Model Bineta Loupdy is captured in tight framing, showcasing defined, lengthened lashes and luminous dewy skin while holding a sleek silver YSL mascara tube near her chin. The composition utilizes clean, high-key studio lighting against an immaculate white backdrop, accompanied by bold promotional text overlay on the left.

Style

Commercial, Square, Clean, Glossy

Techniques

Beauty Light

Industries

Cosmetics

Color

Jet Black (50%)
Silver (metallic) (30%)

Background

White Seamless, Residential Building

Context

Advertising Campaign