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  • ·Y's Autumn Winter 2025 Campaign by Max Vadukul
Model with a blonde bob in a black tailored coat crouched between two photographers holding SLR cameras in black and white.

Yohji Yamamoto Y's 25AW 2025

Associated creatives

Tags

Description

Shot in high-contrast black and white for Yohji Yamamoto's Y's 25AW collection, this campaign image photographed by Max Vadukul features model Kiko Arai wearing an oversized black coat with contrast white topstitching over a dark turtleneck and textured trousers. She is flanked by two crouched figures in black head wraps and dark leather gloves aiming SLR cameras toward the viewer and subject. The composition is set in an outdoor architectural space with curved modern facades and windows reflecting urban surroundings under sharp daylight.

Style

Editorial, Horizontal, Monochrome, Graphic

Techniques

Hard Light

Industries

Designer Fashion

Color

Jet Black (70%)
Medium Grey (20%)

Background

Residential Building

Context

Advertising Campaign