Y&R Singapore, Agency / Creative,

Description

This is an urban scene that focuses on the phenomenon of transparent bubbles drifting in the air in a city. Shots of city buildings are included, as well as a street crossing with traffic lights, and office interiors with people at work. Throughout the video, transparent bubbles float in the air. A woman pauses on the sidewalk to look up at the bubbles, as does another in a car, driving, and a couple on a bridge. The buildings are mostly grey and the lighting is soft and natural. The bubbles give the city a whimsical, dreamlike quality.