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Brand
Yoox
ProjectYOOX winter 23-24
Four fashion models walking together outdoors on a city street for the Yoox winter campaign shot by Hugo Lecrux.

Yoox YOOX winter 23-24 2024

Associated creatives

Hugo Lecrux
Hugo LecruxPhotographer
Sofia Michaud
Sofia MichaudCasting Director
Teresa Boente
Teresa BoenteProducer
Dominik Datko
Dominik DatkoModel
Gianne Hillary
Gianne HillaryModel

Tags

group of four modelsfour modelsmodels walkingwinter fashion campaignfashion models

Description

Four fashion models walk along a city street during an urban day shoot for the Yoox winter 23-24 project. The group features diverse styling including patterned knitwear, faux fur coats, and structured outerwear. Photographer Hugo Lecrux captures the candid interaction against a backdrop of classical urban architecture. Production was managed by Teresa Boente with casting by Sofia Michaud.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Rust (40%)
Camel (30%)
Jet Black (30%)

Background

Street

Context

Advertising Campaign