Brand
Project25-26 Winter Campaign
Color Collective, Post Production / VFX,
Associated creatives
Tags
Description
This promotional video for the YMCA 25-26 winter campaign highlights diverse community members engaging in various physical activities across indoor recreation facilities. Scenes feature individuals swimming laps in an indoor pool, playing basketball on a hardwood court, participating in yoga classes, and lifting weights in a gym setting. The video captures candid moments of movement, teamwork, and wellness, emphasizing community connection and active lifestyles. Warm indoor lighting and natural window light illuminate the spaces, showcasing the friendly and inclusive atmosphere of the facilities. The YMCA logo is prominently displayed throughout the sequences.
Style
Horizontal, Commercial, Warm
Industries
Fitness
Context
Brand Film / Corporate Video