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Man wearing a black blazer with fringed details standing against a concrete background for Y-3 S/S 2025 campaign.

Y-3 Y-3 S/S 2025 Campaign 2025

Associated creatives

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Description

This monochrome fashion campaign image features a man wearing a dark oversized blazer with distinctive fringed pocket details, captured against a brutalist concrete architectural background. The composition is styled by Robbie Spencer with photography by Renell Medrano for the Y-3 S/S 2025 campaign. The subject wears braided hair and a serious expression while positioned before stacked concrete blocks and metal horizontal railings. The lighting is natural and high-contrast, emphasizing the textures of the fabric and the raw concrete environment. The bold white Y-3 brand logo appears on the right side of the frame.

Style

Editorial, Horizontal, Monochrome, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

Carpark

Context

Advertising Campaign