Brand
ProjectY-3 S/S 2025 Campaign

Y-3 Y-3 S/S 2025 Campaign 2025
Associated creatives
Tags
Description
This monochrome fashion campaign image features a man wearing a dark oversized blazer with distinctive fringed pocket details, captured against a brutalist concrete architectural background. The composition is styled by Robbie Spencer with photography by Renell Medrano for the Y-3 S/S 2025 campaign. The subject wears braided hair and a serious expression while positioned before stacked concrete blocks and metal horizontal railings. The lighting is natural and high-contrast, emphasizing the textures of the fabric and the raw concrete environment. The bold white Y-3 brand logo appears on the right side of the frame.
Style
Editorial, Horizontal, Monochrome, Clean
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (70%)
Pure White (30%)
Background
Carpark
Context
Advertising Campaign
