Brand
ProjectWren Evans - CỨU LẤY ÂM NHẠC
TBWA\Media Arts Lab (SEA), Agency / Creative,
Associated creatives
Tags
Description
This black and white commercial video for Apple, titled Wren Evans Cưu Lay Am Nhac, showcases a young Asian man with blonde hair running and performing choreography across concrete rooftops and urban streets. Produced by Smuggler with post-production by Heckler Singapore, the video combines high-contrast visuals, striking camera angles, and energetic performances. Later sequences transition into a dark, red-lit corridor where the artist gazes intently at the camera. The rhythmic editing and atmospheric lighting highlight the dynamic action throughout the piece.
Style
Horizontal, Cinematic, Monochrome
Industries
Apps & Digital Platforms
Context
Advertising Campaign