Brand
ProjectWork From Home Thing
Apple Work From Home Thing 2020
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Description
This comedic video commercial titled Work From Home Thing was created for Apple, capturing the chaotic reality of remote work through multiple characters on a group video call. Various individuals scramble around their homes, including a woman doing yoga, a man searching for his tablet, and family members interrupting unexpectedly. The scenes feature natural indoor lighting, domestic environments, and authentic everyday clothing details. Production was handled by SMUGGLER and WORK UK, with visual effects and post-production by a52. The video highlights relatable home office dynamics with an energetic and humorous tone.
